Thursday, February 26, 2009

Example Press Release

Writing a Press Release for your business is an incredible way to get the word out about your new business. But did you realize that Press Releases are not limited to "Extra! Extra! Read all about it! Local woman starts a new business with ABC Company!" type messages? They can be truly effective as an announcement for each new catalog, or supplemental catalog. Even better yet, issue a press release when you promote or when you're honored with recognition at your annual conference. Anything news-worthy is welcomed with open arms. Obviously, a great place to start with press releases is in your local media - they love receiving new material from locals. An online resource I recommend is and the best part is: it's FREE! Below is an example of one of my recent press releases on becoming a new consultant.


(Date, City, State) Local Entrpreneur Jennifer Stoll today announces the launch of her Inspiranza Designs business.

As an independent Inspiranza Designs Consultant, Stoll will be presenting high quality, sterling silver and gemstone jewelry at in-home shows. "Our Hostesses receive tremendous benefits, including FREE jewelry, exclusive gifts and half price selections," she says. "Customers enjoy fantastic savings with a unique special each month. Plus, every item includes a Lifetime Warranty."

An extensive variety of styles are available from traditional to trendy. "My goal is to help people find their own personal style," says Stoll. "I'll show you how to add your personality to popular trends and make your current wardrobe pop!"

It's this attention to detail that makes Stoll's business stand out. She provides personal service and unique access to the trends and styles you want most.

"I'm thrilled to be part of a company that offers beautiful, sterling silver jewelry, an amazing Lifetime Replacement Warranty and the opportunity to achieve unprecedented success in my own business!"

Stoll invites people to contact her for more information about Inspiranza Designs, how to receive incredible benefits by hosting a jewelry show or how to start your very own Inspiranza Designs business.

Jennifer Stoll
(phone number)

About Inspiranza Designs
Inspiranza Designs is a unique direct selling opportunity offering sterling silver fashion jewelry through personalized in-home demonstrations. The company's goal is to improve the lifestyles of its Consultants, Hostesses and Customers by providing top quality products at an affordable price and unparalleled opportunities. Inspiranza Designs connects women to their dreams, from obtaining beautiful jewelry to empowering their financial futures. For further information, contact the Consultant listed above, visit or call 1-888-925-4386.

Simple enough, wouldn't you say? Follow the same type of format for press releases on new catalogs, promotions, etc. Most importantly, make sure press releases of this nature are approved by your company. If it's news-worthy, make it a press release!

© 2009 Jennifer Stoll The Stand Up Coach All Rights Reserved

Please do, as long as the following blurb is included in its entirety: Entrepreneur Jennifer Stoll, The Stand Up Coach, is Founder and Editor of “Info Buffet” a free ezine for professionals in the Direct Sales/Party Plan industry. An author, speaker, and success coach, Jennifer provides principle based resources in a fun & humorous way. If you’re ready to take your business to the next level, make more money and have more fun in your business then visit Jennifer at

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